Marketing,...UGh! or UG!
This is the worst part about publishing! Like most authors and illustrators, I just want to draw and write. That's the easy part. This is the tough stuff, MARKETING. I tend to let this side of the business go and people don't hear from me for awhile. Fans will tend to lose interest.
I had to postpone the illustration for the 500 Ug! Fan Club to take a break and being autographing materials. Be sure to join the 500 UG! Fan Club at my website www.jeremycolebooks.com. This will be your last opportunity to get a copy of a second edition.
Quick Tip for Authors and Illustrators: Come up with a way to connect with the world around you. Because of the internet, it's a global market. Hey, I have a fan base in Japan thanks to Facebook and the internet. Don't forget, when you come up with a plan, you have to have the time and resources to maintain it! Best of Luck! - JC
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